Cartoon: Apple’s Product Development Process REVEALED! – As you get older, you start to see the great cycles of life… http://t.co/oxyCG1gt
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yogeshmalik
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yogeshmalik
HTC’s Chou: Apple and Samsung are striking with ‘nuclear weapons’ http://t.co/fuoZhGw0
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yogeshmalik
Why The Numbers Game Matters in Social Media – Forbes http://t.co/vm7u4eJN
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yogeshmalik
An App for Change: Defining the New Individual Capitalism – Forbes http://t.co/KwHFFCJJ
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yogeshmalik
Thanks to @hcltech, @kullin & @social_medio for curating my social summary! http://t.co/c4vowdnW
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yogeshmalik
Everything you need to know about Pinterest [Invites] – It seems everyone can’t enough of Pinterest, and for a socia… http://t.co/5m9ohAbf
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yogeshmalik
Europe’s economies: The recession has been mild so far. But things are likely to get much worse http://t.co/Nl3ghmfk
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yogeshmalik
Europe’s economies: The recession has been mild so far. But things are likely to get much worse http://t.co/Nl3ghmfk
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yogeshmalik
That iPhone Can Be Dangeous! Saturday Night Live Wants to Help http://t.co/jS22W1Yt
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yogeshmalik
With Google+ favoritism, Google has decided to sell its soul — and it may pay | VentureBeat http://t.co/W81TtQj4 via @venturebeat
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yogeshmalik
4 Tips to Keep Your Website Ahead of the Curve in 2012 http://t.co/VmAd22Xe RT @mashable
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yogeshmalik
Geek Vs. Nerd http://t.co/0qqtthP2
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yogeshmalik
The Problem With ‘No Problem’ http://t.co/6NbGIbyU via @getsatisfaction
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yogeshmalik
How to forecast weather without gadgets? http://t.co/pOcbNnwt
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yogeshmalik
Cartoon: Ways to Improve Cloud Security – We continue our series of cartoons from Cloudville, that mythical but some… http://t.co/sTIvxDqA
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yogeshmalik
Scientists can now tell what food you’ve eaten from your pee http://t.co/enKAwHic
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yogeshmalik
The iPoo toilet http://t.co/tP0p3Gv6
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yogeshmalik
How NOT to bet on Apple’s quarterly earnings report: Buying puts or calls just before the numbers come out is a … http://t.co/KmQjxcCi
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yogeshmalik
The iPoo toilet – For a Sunday, this was irresistible to post. Designed by Milos Paripovic, the iPoo concept is a mo… http://t.co/Crp2tLO5
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yogeshmalik
Pinterest Marketing Plan http://t.co/Aj0vbvi1
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yogeshmalik
Top story: The Seductive Danger Of Half Measures | TechCrunch http://t.co/zXbH2dNc, see more http://t.co/vrEMoE1C
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yogeshmalik
How to Be a Social Media Power Influencer (And Why!) – Forbes http://t.co/QSjqsVWF
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yogeshmalik
“The Seductive Danger Of Half Measures” and other stories in my summary http://t.co/g1eOAX1n (via @techmashup & John Bates)
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yogeshmalik
Top story: Rupert Murdoch Calls Google a “Piracy Leader” http://t.co/oXGAuJCb, see more http://t.co/vrEMoE1C
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yogeshmalik
An App for Change: Defining the New Individual Capitalism – Forbes http://t.co/KwHFFCJJ
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yogeshmalik
With Google+ favoritism, Google has decided to sell its soul — and it may pay | VentureBeat http://t.co/W81TtQj4 via @venturebeat
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yogeshmalik
Europe’s economies: The recession has been mild so far. But things are likely to get much worse http://t.co/Nl3ghmfk
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yogeshmalik
Pirates! Rupert Murdoch Rails About Obama, Google, and Silicon Valley http://t.co/eekvRYCK
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yogeshmalik
5 Ways For Startups To Grow Their Brands On Twitter http://t.co/sAf3UL6R via @techcrunch
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yogeshmalik
Top story: Tim Tebow: The Meme that Won’t Die http://t.co/Q5ggCM08, see more http://t.co/vrEMoE1C
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yogeshmalik
Hitler Hears About Google Search Plus Your World http://t.co/KpAPtPwd
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yogeshmalik
Boing Boing will go dark on Jan 18 to fight SOPA – Boing Boing http://t.co/u87cLdPB via @BoingBoing
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yogeshmalik
Federal government catches up to social media http://t.co/qrpyO0oG
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yogeshmalik
. @ryonck, @jwelde & @monakart showed up in my social summary! http://t.co/IyrVN70D
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yogeshmalik
Technology’s a hot ticket to the future http://t.co/9d1qzjAY via @smh
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yogeshmalik
Top story: A City Is A Startup: The Rise Of The Mayor-Entrepreneur | TechCrunch http://t.co/LS7J2qpC, see more http://t.co/vrEMoE1C
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yogeshmalik
Romibo: This DIY fuzzy robot provides therapy for kids – The Romibo Robot Project is a pet-like social robot designe… http://t.co/wKYiWJOl
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yogeshmalik
The nonexistent is whatever we have not sufficiently desired
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yogeshmalik
The nonexistent is whatever we have not sufficiently desired
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yogeshmalik
The unforced receptivity is much more significant than the effort made to understand
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yogeshmalik
By believing passionately in something that still does not exist, we create it
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yogeshmalik
Earth rises up in your brains and sees her entire body for the first time
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yogeshmalik
Every village has its simpleton, and if one does not exist they invent one to pass the time
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yogeshmalik
And the day came when the risk it took to remain tight inside the bud was more painful than the risk it took to blossom. -Anais Nin
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yogeshmalik
Make yourself an honest man, and then you may be sure there is one less rascal in the world. -Thomas Carlyle
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yogeshmalik
How wonderful it is that nobody need wait a single moment before starting to improve the world? -Anne Frank
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yogeshmalik
The world is a dangerous place to live, not because of the people who are evil, but becase of the people who do nothing about it. -Einstein
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yogeshmalik
It is only with the heart that one sees rightly. What is essential is invisible to the eye. -Antoine de St. Exupery
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yogeshmalik
Oh, I wish I were a miser; being a miser must be so occupying. -Gertrude Stein
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yogeshmalik
Top story: The 10 Most Noteworthy Photos on Twitter This Week [PICS] http://t.co/phnvImlN, see more http://t.co/vrEMoE1C
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yogeshmalik
Expectancy is the atmosphere for miracles. -Edwin Louis Cole
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yogeshmalik
Is it worse to be scared than to be bored, that is the question. -Gertrude Stein
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yogeshmalik
What is reality, anyway? Just a collective hunch. -Jane Wagner
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yogeshmalik
My social summary is out! http://t.co/ebeZuneH (w/ @alokemajumder, @utollwi & @DanBlank)
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yogeshmalik
Believe those who are seeking the truth; doubt those who find it -Andre Gide
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yogeshmalik
Try hard to find out what you are good at and what your passions are,and where the two converge,and build your life around that. -Joshua
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yogeshmalik
An inefficient virus kills its host. A clever virus stays with it. -James Lovelock
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yogeshmalik
If voting changed anything, they will make it illegal -Emma Goldman
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yogeshmalik
If voting changed anything, they will make it illegal -Emma Goldman
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yogeshmalik
Be yourself; everyone else is already taken. -Oscar Wilde
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yogeshmalik
Be yourself; everyone else is already taken. -Oscar Wilde
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yogeshmalik
It is so simple to be wise. Just think of something stupid to say and then donot say it. -Sam Levenson
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yogeshmalik
By the way, Samsung’s ‘Smart Window’ is also solar-powered [video] http://t.co/9mEwLurL
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yogeshmalik
By the way, Samsung’s ‘Smart Window’ is also solar-powered [video] http://t.co/9mEwLurL
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yogeshmalik
You are only as young as the last time you changed your mind -Timothy Leary
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yogeshmalik
All the breaks you need in life wait within your imagination -Napoleon Hill
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yogeshmalik
Writing is not necessarily something to be ashamed of, but do it in private and wash your hands afterwards -Robert Heinlein
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yogeshmalik
For whatever the tortures of hell, I think the boredom of heaven would be even worse. -Isaac Asimov
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yogeshmalik
Proximity Philippines gets new digital director
Manny Nepomuceno, Digital Director, Proximity
To continue strengthening its position as the most successful digital agency in Philippines, Proximity Philippines has appointed Manny Nepomuceno as digital director. Nepomuceno has a long standing experience in the digital marketing space.
On the new appointment, Tony Harris, chief executive of BBDO Guerrero | Proximity Philippines, said, “He (Nepomuceno) has a wonderful ability of making the complex appear simple and unlike so many in his field of expertise, never lapses to jargon nor relies on sweeping generalities. He is an excellent operator and just the man we need as our digital capabilities become ever more important in our client relationships”.
Manny Nepomuceno joins Proximity Phillippines from Campaigns Grey where he was the head of digital marketing practice. Prior to Campaigns Grey he worked at Netbooster Asia as their head of CRM and Web Analytics. Nepomuceno is co-founder and co-organizer of MobileMondays Manila, a telco-neutral organization devoted to the growth of mobile marketing in the country. He is also a digital marketing instructor and resource person for IMMAP’s Certified Digital Marketing Program.
Talking about his new role, Manny Nepomuceno said, “ I am thrilled to be joining an agency as successful as Proximity. Not only are they great performers locally but as a network, their reputation is second to none. Whilst many agencies talk the talk about wanting to be integrated and digitally-savvy, Proximity genuinely walks the walk – for them integration is a standard response to a client brief”.
The company has developed award-winning integrated campaigns with its sister agency, BBDO Guerrero for accounts such as Pepsi and Bayan Telecommunications. Over the last four years Proximity Philippines has been the most awarded digital agency at the IMMAP Boomerang awards.
Article source: http://www.digitalmarket.asia/2012/01/promity-phillippines-gets-new-digital-director/
Tags: Asia, Philippines, Proximity Philippines
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yogeshmalik
Adopting the new order
It’s the New Year, and recollecting the last 12 months we see what a year it’s been! Dictators have been brought to their knees, natural disasters have devastated lives, citizens have spoken up in ways we’ve not seen before and leaders continue to miss the point about the digital age and what it means to the success of their business, their brand and their relationships with the customers – internal and external. In Singapore specifically – the recent SMRT debacle is again another reflection of how existing senior leaders try to hold on to power and not recognize how power, information and control have been democratized. Like I said before and will say it again – the power is in the hands of the consumer. Leaders of all ages – must start to understand the need to engage and not to control in today’s participative economy.Moving forward – things aren’t going to get easier. The rate of innovation will continue to accelerate. And the scale of online activity will continue to get more mind boggling. Just picture – there are 635,000 Facebook updates a minute. The year ahead will be full of twists and turns. Businesses will be challenged at the speed at which information flows (good and bad) and so will our friends in the public sector. So what should leaders do? How can they cope? Where should they go for help? Here are some quick thoughts that I thought I would share as we enter 2012.
1. Admit, Acknowledge and Embrace – social media has changed the way businesses engage with consumers and consumers in return engage with businesses. It’s not just about B to C but it’s also about C to B. You can run but you can’t hide.
2. Get back to basics – it’s literally about putting the customer first. Only this time recognize that your customer has the control; and not you… to a large extent. Once you understand that, start the engagement process.
3. Get the right help for your org – simple? Understand your gaps.
- Does your existing process allow you to engage in an optimal fashion?
- Do you know what your customers are saying about your brand, your product, your service, etc….and do you know if what they are saying is influencing your marketing, your service, your engagement, your product development, etc…
- You need to identify the right help. One clue – be sure the company/person that helps you has actually done this before i.e. been there and done that. It’s not just about advice, but about advice based on experience. Credentials matter.
4. Get the right help for you – if you’re a business leader, get a coach. Someone experienced and someone who can help you evolve your mental model on how you embrace Social. It’s going to be the best money you’ve spent in a long time. Making the leap is not easy but essential.
5. Be genuine. Your EQ in how you do this as a company is as important as the IQ you apply. Be genuine, authentic and honest. Remember, your customer today has a voice – faceless or otherwise he or she is empowered to call you on your BS.
Article source: http://www.digitalmarket.asia/2012/01/adopting-the-new-order/
Tags: Asia, Leaders, Power, natural disasters
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yogeshmalik
Sony goes digital to launch slimmest camera
In order to introduce what it claims as the world’s slimmest camera with diverse functions, Sony has launched an integrated digital campaign for its new Cyber-shot TX55 camera. The marketing campaign is called “Seven Picture Effects Challenge” and is running in Thailand and Singapore till 18th January 2012.According to the company the campaign, developed by Inet Channel, features a three minute video and online and social media content. This multichannel campaign includes traditional, web, and viral marketing elements across digital platforms; as well as display ads on portals such as Yahoo, MSN and Thai-language portal Sanook.
The campaign calls on consumers to select a picture on the camera’s Facebook page, and then they can apply the “Picture Effects” feature to the image to get different results. Sony is also putting up this feature as a Facebook app for all consumers. The seven effects available are HDR painting, rich-tone monochrome, ‘miniature’, ‘toy camera’, ‘pop colour’, partial color and soft high-key.
Sony has also designed the a competition within this campaign where the winner can get Cyber-shot TX55 and a BOYY bag, worth US$1160. For this once the person creates a picture using the effects, he or she needs to share this Facebook app with at least seven friends and get seven “hearts” for their picture. The winner will be announced by Sony on 1st February 2012 based on the relevance of the photo to the type of picture effects applied, and the accompanying caption submitted.
Article source: http://www.digitalmarket.asia/2012/01/sony-goes-digital-to-launch-slimmest-camera/
Tags: marketing campaign, Asia, sony, Picture Effects Challenge
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yogeshmalik
Top story: The Rise of the New Groupthink http://t.co/wlZh7sW1, see more http://t.co/vrEMoE1C
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yogeshmalik
Logical consequences are the scarecrows of fools and the beacons of wise men. -Thomas Huxley
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yogeshmalik
Some authors should be paid by the quantity NOT written
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yogeshmalik
The Yogesh Malik Daily is out! http://t.co/ztI1QSvl ▸ Top stories today via @flavorpill @karentempler
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yogeshmalik
A child on the farm sees a plane fly overhead and dreams of a faraway place. A traveler on the plane sees the farmhouse and thinks of home
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yogeshmalik
Unusual travel suggestions are dancing lessons from God -Kurt Vonnegut #quote
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yogeshmalik
iPad sales estimates for Q1 range from 11.7 to 19.5 million: The Street’s consensus: 13.5 million. The indies ar… http://t.co/5Zh2IsTn
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yogeshmalik
It is no coincidence that in no known language does the phrase as pretty as an airport exist. -Douglas Adams
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yogeshmalik
White House Strangles SOPA, Citing Censorship, Security Concerns http://t.co/kgJA6UZH
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yogeshmalik
The moment one gives close attention to anything,even a blade of grass,it becomes a mysterious,awesome,magnificent world in itself
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yogeshmalik
The future is a hundred thousand threads, but the past is a fabric that can never be rewoven. – Orson Scott Card
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yogeshmalik
The future is a hundred thousand threads, but the past is a fabric that can never be rewoven. – Orson Scott Card
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yogeshmalik
Words form the thread on which we string our experiences. –Aldous Huxley
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yogeshmalik
For my part, I travel not to go anywhere, but to go. I travel for travels sake. The great affair is to move. -Robert Louis Stevenson
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yogeshmalik
For my part, I travel not to go anywhere, but to go. I travel for travels sake. The great affair is to move. -Robert Louis Stevenson
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yogeshmalik
Yogesh Malik Times: http://t.co/vrEMoE1C – top stories by ChrisHusong, johnbates100, WeejeeMedia
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yogeshmalik
Yogesh Malik Times: http://t.co/vrEMoE1C – top stories by ChrisHusong, johnbates100, WeejeeMedia
